Heidi Allen Digital Strategy

How do you get your picture or avatar to come up automatically when you comment on a blog or another social media site?
Getting an Avatar

This is how you do it. Go to http://en.gravatar.com. Fill in your profile, add your picture and the email address you’d like your picture to appear with and you’re done.

then, every time you comment on a blog and leave your email address (the address won’t appear in public), your picture will appear.

Try it!

Australian LinkedIn Statistics
2010
LinkedIn is the largest networking site for professionals in Australia and New Zealand [1]. LinkedIn Australia’s managing director is Clifford Rosenberg, a former Yahoo! Australia-New Zealand managing director, who joined in November, located in Sydney.

Worldwide LinkedIn has over 70 million members in over 200 countries [2]
There are 970,000 professionals on LinkedIn as of January 2010 [3]
Australian LinkedIn growth was in double digits over 2009 [1]
Australia is one of LinkedIn’s top performing countries, particularly when viewed as a factor of professionals per capita [3]

More Web Metrics
References
[1] http://blog.linkedin.com/2009/12/03/linkedin-australia
[2] http://press.linkedin.com/about
[3] http://www.theaustralian.com.au/australian-it/linkedin-pushes-local-growth-social-networking/story-e6frgakx-1225835816746

Australian YouTube Statistics
2010
Did you know that YouTube has an official Australian blog?
YouTube was launched officially in Australia on October 22, 2007 [1]
YouTube is ranked the second highest social networking site in Australia [2]

Facebook is the most popular social networking site accessed via a mobile (92%), followed by YouTube and Twitter (18%) and MySpace (9%) [2]

It is remarkably difficult to find statistics on Australian YouTube usage, not even the official YouTube blog lists any details.  Globally:

A day’s worth of content updated every minute globally.[3]
70% of YouTube’s traffic comes from outside the US [4]
Over 50% of 18-34 year-olds share videos often [...] Continue Reading…

Australian online health searches and demographics
Information on Australian’s online health information is scant to say the least.

The Australian Bureau of Statistics [1] tells us that

Australia has a population of over 22 million
Australia’s life expectancy at birth remains among the highest in the world—almost 84 years for women and 79 years for men  [2]

but what about their use of the internet and social media in relation to health? There is precious little in the way of information to be found.

There is some data on hospitals using social media in Australia

but that doesn’t tell us anything about the use of social medicine [...] Continue Reading…

Australian Twitter Statistics
2010

Overall the state of the twittersphere is:

Globally twitter’s audience levels grew by more than 400% in 2009 [1]
Demographics globally show the majority of users (39%) are aged between 18-34 years and are Caucasian [2]

Although Twitter accounts in Australia lag far behind Facebook, there has been a big rise in Twitter usage:

There are approximately 2.5M twitter accounts in Australia although only 16% of twitter users are aged under 24 years old [2]
Within Australia nearly a quarter of online Australians (23%) read ‘tweets’ in the past year [1]
14 percent ‘followed’ companies or organizations via Twitter (up from 5% [...] Continue Reading…

Australian Facebook Statistics
2010

Launched in February 2004, Worldwide Facebook has more than 400 million active users and an average user has 130 friends [1]. [UPDATE, this is now 500 million users as of July 2010].
Within Australia, facebook is currently the most used social media site and a key driver in Australians’ trial and uptake of social media [2]
83 percent of social networkers name Facebook as their main social networking platform, up from 72 percent in 2008 and 34 percent in 2007 [2]

There are nearly 8 million monthly active users in Australia, although only 1 million of these are under 18 years [...] Continue Reading…