LinkedIn Statistics

LinkedIn high detail copy1 LinkedIn StatisticsAustralian LinkedIn Statistics

2010

LinkedIn is the largest networking site for professionals in Australia and New Zealand [1]. LinkedIn Australia’s managing director is Clifford Rosenberg, a former Yahoo! Australia-New Zealand managing director, who joined in November, located in Sydney.

  • Worldwide LinkedIn has over 70 million members in over 200 countries [2]
  • There are 970,000 professionals on LinkedIn as of January 2010 [3]
  • Australian LinkedIn growth was in double digits over 2009 [1]
  • Australia is one of LinkedIn’s top performing countries, particularly when viewed as a factor of professionals per capita [3]

More Web Metrics

References

[1] http://blog.linkedin.com/2009/12/03/linkedin-australia
[2] http://press.linkedin.com/about
[3] http://www.theaustralian.com.au/australian-it/linkedin-pushes-local-growth-social-networking/story-e6frgakx-1225835816746

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10 Responses to “LinkedIn Statistics”

  1. Kelsey Brookes July 10, 2010 at 9:55 am #

    Hi Heidi,

    In the statistic above, what’s the difference between ‘members’ and ‘professionals’?

    Or is the 970,000 figure just the Australian members?

    Regards,

    Kelsey

    [Reply]

    Heidi Allen Reply:

    Hi Kelsey, The term is used interchangeably, as it’s a professional networking site – there isn’t a difference between the two

    [Reply]

    Kelsey Brookes Reply:

    Hi Heidi,

    That’s what I thought – so the 970,000 figure is just AU?

    [Reply]

    Heidi Allen Reply:

    Yes, that’s right, LinkedIn has around a million members in Australia

  2. Julian Peterson July 10, 2010 at 10:17 pm #

    A warning to companies thinking about how to use LinkedIn: my experience so far is that it is mainly used by recruiters to get in touch with me (and other colleagues) to offer us jobs elsewhere.

    Personally this is flattering and perhaps helpful but if you have any staff that you want to keep, don’t encourage them to sign up.

    [Reply]

    Heidi Allen Reply:

    The flip side is, a good company will keep staff, and LinkedIn can be used to promote what they do even further. I sense a debate in the making….

    [Reply]

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